Digital Agency & Web Developers
Santorinios' Easter Social Media and Digital Marketing Campaign with 400% ROI through online orders and Walk-in Customers
Content and marketing that is developed to reach and motivate your audience
case Study
Project Overview
Santorinios wanted to improve their online orders, walk-in customers and overall brand awareness, but had little to no digital presence to the day
Key Issues
Jammu Flavors wanted to launch an Authentic Nepalese Momo’s restaurant. The key issues we identified before the campaign started was:
- Branding and Content
- Social Media Profile
- Website
- No Menu
- Limited Presence
- Declining Sales over 2 months
We could identify that due to its fast food like nature of menu, and an increasing demand for online ordering, it was observed that fewer people are going to the restaurant.
Strategy
While the eventual goal was to generate revenue as well as grow awareness about the takeaway orders, We had a lot of work ahead of us before we could begin posting content and amplifying it through the social sphere. Our Graphic Design and social teams worked for hand in hand with the restaurant proprietors to create the overall message they wanted to convey through branding and digital presence.
We also wanted to emphasize on the availability of online ordering and the highlight the various dishes and menu items that customers should try. In our market research we identified that Santorinios held a unique position of being one of the few restaurants in the area to be selling fish and chips, and some other regular fast food dishes. We took advantage of this scenario to create a website that highlighted the menu and at the same time increase visibility of the restaurant exponentially.
Increase Sales through Online Marketing
Drive Qualified Traffic to their Landing Page
Improve Conversion Rates
Boost sales by maximizing walk-ins in the restaurant and increasing takeaway orders.
Build a robust and credible brand in the highly competitive Restaurant and food Industry
case Study
Our Approach
Landing Page Development
Santorinios needed a knowledgeable presence online that made it easier for customers to interact with the website(Landing page) to achieve their Online Takeaway Order to boos sale
- Social Media Marketing
- Integrated with different delivery apps to boost online orders
- Landing Page and Online Menu
- Setup Google My Business
- Motion Graphic Video Ads
Menu Photography
To create real and authentic posts for social media, Santorinios chose from our Media package and received professionally taken photos for their entire menu
Social Media Posting
Santorinios campaign audience targeting needed some fine-tuning. With research, our team.
- Targeted interested target audience
- Filter out irrelevant traffic unlikely to convert.
Helping save money and push Santorinios marketing to qualified users.
Audience Targeting
Santorinios campaign audience targeting needed some fine-tuning. With research, our team.
- Targeted interested target audience
- Filter out irrelevant traffic unlikely to convert
Paid Social Media Ads
We Run Different types of Campaigns on various social media platforms for the targeted audience with our smart advertising tactics.
